Learn, upskill and accelerate your career through the mentorship, virtual training and knowledge sharing of global industry leaders.

The Learning Matters Academy is designed to build a foundation for creators, young executives, musicians, trainees and industry newcomers to learn and upskill through the mentorship, training and knowledge sharing of global industry leaders. 

Running in parallel with Music Matters, and now All That Matters for the past 18 years, Learning Matters Academies have featured speakers from:

YouTube, TikTok, Warner Music, Mastercard, Live Nation, FaZe Clan, crypto.com. BOLT Global. Xsolla and X.LA, Gold House, Collab, Wunderman Thompson, Dentsu, Times Music, PRS for Music, Zendyll Records , TaP Music, Dolby, Believe , Kroma Entertainment Global Esports Federation, Web3 Marketing Association, Gold House, Universal Music and many more.

Learning Matters

What advice can rights holders, broadcasters, leagues, teams and agents give to understand the complexities of the market?

Who needs a manager? Surely in this era of DIY, an Artist can do it all? Learn why having an effective Artist Manager is necessary to your business as your planner, campaigner and the one who connects the dots.

Merck Mercuriadis is the Founder and CEO of Hipgnosis Songs Fund and one of the most important names in the global music industry today.