Co-Founder & CEO
“Branded Enables Connections that Matter”
Branded designs, sells, markets and produces amazing B2B2C and B2B2F(an) events in Asia. Founded in 2002 and listed as a top 10 Event Marketing agency by Marketing magazine, our focus is to add value and grow the media, sports and entertainment industry in Asia.
We are experts in the organisation, programming and production of dynamic conferences, live music festivals, academies, and youth fan events such as the YouTube FanFest.
Branded is an independent company staffed by passionate multi-cultural, multi-lingual and talented individuals with offices in Hong Kong and Singapore.
“Branded Enables Connections that Matter”
Founded in 2002, Branded designs, sells, markets and produces amazing B2B2C and B2B2F(an) events in Asia. Listed as a top 10 Event Marketing agency by Marketing magazine and winner of the Singapore Experience Best Trade Event of the Year Award in 2014 and 2012, we add value and grow the media, sports and entertainment industry in Asia.
Branded are experts in the organisation, programming and production of dynamic conferences, live music festivals, academies, and fan events in Asia. We are an independent company staffed by passionate multi-cultural, multi-lingual and multi-talented individuals with offices in Hong Kong and Singapore and affiliations that reach all corners of the world.
We'd love to hear from you!
1802, Winsome House, 73 Wyndham Street, Central, Hong Kong
+852 2167 8040
Two time award-winning All That Matters is the only Business2Business2Fan event in the Asia Pacific that connects the most influential figures in the digital, media and entertainment industries under one roof. Join us this September 12-15 at the iconic Marina Bay Sands, Singapore!
Music Matters is the pioneer music industry event in the Asia Pacific region featuring conferences, an international music festival and creative academies. For more information on the music festival visit www.musicmatters.asia
Digital Matters is where creative online content makers and the digital entertainment industry come together to collaborate and to innovate the future of online entertainment.
Sports Matters is an Asia-focused event for those with a vested interest in what the future of the industry will look like, who and what is driving it, and how the region contributes to the global sports business.
Held in partnership with the World Federation of Advertisers and Ogilvy & Mather, Marketing Matters convenes the top marketing executives from the Asia Pacific region to discuss the future of marketing.
Setting corporate strategy and steering the ship.
Coordinate maternity leave.
"No one looks back on their life and remembers the nights they had plenty of sleep".
What they call me:
Mama-san for the Marketing and Operations of our business. Rudolph and sometimes the reins to Jasper’s Santa.
What I really do:
Strive to ensure we have the right people, processes, priorities and communications in place to wholeheartedly deliver results that matter.
Watch out for:
My close protection agent, Agatha.
I work with an awesome team to put on 3 crazy nights of new music.
The above and then some.
Anything Artist Relations / Festival Relations.
Anything other than sales.
Anything Jasper doesn’t want to do.
The longest service staff and a new mommy at Branded.
Keeping it simple, Nat
Co-ordinate the suite of Branded’s global projects.
Paddle - the greater the distance the bigger the challenge.
Support in event production elements
The girl with crazy hair colour
In service for everything that relates to design & creative, come to me and I'll give you a solution.
Ensure anything people give me turns out to be pretty.
Toe-Knee (or The American).
Design Music Matters program and secure panel and keynote speakers.
“Don’t ask, don’t get.”
Program and Speakers.
Lu or Bezza
Part of the money making machine when it comes to things that matter
Finding the best happy hour spots in town
New business and sponsorship opportunities.
Ensure we deliver it & a bit for our YouTube FanFest partners and keep them coming back for more
Mastermind the execution of FanFest partnership collaborations + turn the value volume up loud
My big earring days - I mean business!
Communicate, operate, facilitate!
Anything I’m asked.
“You only live once, but if you do it right, once is enough!”
Anything event related.
Act as the bridge between commercial and editorial for our Matters events
Write EDMs and make sure I'm up to date on what's happening in the industry
Instigating team karaoke
Strategically creating and distributing content across Branded's different social networks
Sleep is for the dead.
Social media... or cat videos